Horizon Consumer Science is a truly global organisation. We have working directors located strategically across the world - from London to Los Angeles, Prague to Melbourne. And, we help our customers learn what their customers know about them in more than 30 countries around the world.
|Dr Ian Cesa PhD
|Michael Feely MBA
|Dr Jan Muska PhD
Statistics and Analysis Techniques
Information and Software systems
|Mary Wang MBA
Melbourne - Australia
|Dr John W. Carter PhD
Los Angeles - United States
|Sandip Sinha Roy
Kolkata - India
Dr Ian Cesa PhD
President and Director - Americas Operations
Ian specializes in strategic marketing research and consulting for clients in a variety of industries.Â Prior to founding Horizon, Ian was a senior officer for two prominent marketing research firms. Highly expert in a range of sophisticated research techniques, Ian has developed a strong 'practice' at Horizon in the areas of corporate and product positioning, segmentation, brand equity, new product development, customer satisfaction and marketing/advertising effectiveness. In addition to his work at Horizon, Ian is an instructor in research methods in the Department of Psychology and School of Business Administration at USC.
Ian has a B.Sc. (Hons) from Melbourne University Australia, and a Ph.D. in Psychology from the University of Southern California (USC), and has pursued a career in the application of science to challenges in the business world.
Ian enjoys growing heirloom tomatoes, fishing, camping and hiking. He owns a property on the upper Murray river, which is probably some of the best pasture land in Australia, and has visions of using it for organic farming.